Tuesday, July 31, 2012

Algorithmic Management

This is not an example of the machine taking over the human. It only makes management sense to let algorithms do what they do better.

Machines manage people to do work machines can not do. That is a tongue twister, if you ask me.

Human Workers, Managed by an Algorithm
the latest trend in crowdsourcing: organizing foreign workers on a mass scale to do routine jobs that computers aren't yet good at, like checking spreadsheets or reading receipts. .... The best-known crowd marketplace is Mechanical Turk, which Amazon launched in 2005. ..... Turkers, who are based mostly in the United States, make only $1 or $2 per hour. ..... 41 percent of all jobs posted to Mechanical Turk were for generating spam, generating clicks on ads, or influencing search engine results ..... Consider inDinero, a three-year-old San Francisco Web startup whose software helps small businesses track their finances. Businesses can e-mail or upload scanned receipts (including handwritten ones) that then need to get logged—so inDinero sends the images to MobileWorks, which in turn farms them out to workers in India or the Philippines, who transcribe the receipt amounts into online forms.

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