Wednesday, August 01, 2012

Etsy CEO Chad Dickerson On AVC

Image representing Chad Dickerson as depicted ...
Image by John Herren via CrunchBase

These guest posts are very impressive.

MBA Mondays: Guest Post From Chad Dickerson
recruiting and culture are yin and yang .... A great head of HR is critically important but culture and recruiting are owned by everyone if they are successful. ..... I will drop nearly anything I am doing to help close a key candidate. ...... "If you want to build a ship, don't drum up the men to gather wood, divide the work and give orders. Instead, teach them to yearn for the vast and endless sea." ...... the forms of communication available today mean that you can communicate the mission and vision of your company more broadly and directly than ever, which is what I did when I blogged in May about our long-term vision for Etsy. It has never been easier to tell your own story and talk about your company directly with the people you want to reach ....... you should always keep a direct channel open ..... communicating directly gives candidates a deeper sense of what your company is trying to do and they come into the process knowing what your company is all about, often self-selecting to your mission. I've found that this takes the recruiting process up a level. ....... performance metrics rise and fall, valuations go up and down, and stock prices fluctuate. Culture and values persist. ..... we at Etsy have been publishing key metrics from the Etsy marketplace in a monthly "weather report." ..... rigorous values and responsible practices ..... Diversity is one area for improvement, and we're actively and transparently working to improve our score ..... the truly great candidates can take a long time ...... In early 2010, we launched our engineering blog and named it Code as Craft, tying the mission of engineering back to the larger culture of craftsmanship in the Etsy community. ....... "If your culture isn't explicitly leaky, if it doesn't aspire to change the world beyond the walls of your business, if it isn't captured in the product you're building and your users' experience, then it probably isn't culture, it's just cheerleading and team spirit burning up expensive inputs of time and company outings. Culture is lived, and it's why generosity of spirit is such a key piece of our team culture" ........ "Management by objectives tells a manager what he ought to do. The proper organization of his job enables him to do it. But it is the spirit of the organization that determines whether he will do it. It is the spirit that motivates, that calls upon a man's reserves of dedication and effort, that decides whether he will give his best or do just enough to get by." ....... It's hard to quantify this spirit, but you know it when you've got it, and you know how painful it is when you don't. ..... a leader is mostly responsible for tending to the spirit of the organization, and for making whatever adjustments need to be made to keep that spirit strong and powerful. In the end, that spirit matters more than anything.
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The Twindex



Twitter users might not be a good representation of the larger American electorate. But the real time insights might be invaluable. There might not be another place for it. It might be a great place to gauge public reaction to the debates, for example.

Twitter Unveils the Twindex, a New Political Index
monitors hundreds of millions of Twitter messages ..... election.twitter.com ..... In the last election, Twitter users sent 1.8 million messages on the day of the election. Today, with people sending 400 million messages on a typical day, that represents a little over six minutes of Twitter volume.
For now looks like Obama has been widening his lead.


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HootSuite

Image representing Storify as depicted in Crun...
Image via CrunchBase
HootSuite lets you listen. Talking is easy, listening is hard.

HootSuite digs deeper into enterprise via integrations with Zendesk, Storify, and Evernote
“nearly five million” people are using its social media management tools globally......pushing the reach and impact of social beyond the marketing and customer service teams to product management, development, or fulfillment teams ..... New apps would likely be in the areas of customer support, CRM, digital marketing, publishing, and content curation

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Can You Taste It?

Image representing Facebook as depicted in Cru...
Image via CrunchBase
This kind of data mining might make Facebook a lot of money. LinkedIn is doing it, Facebook is not doing it.

Social Media Are Giving a Voice to Taste Buds
Visitors to the new Lay’s Facebook app are asked to suggest new flavors and click an “I’d Eat That” button to register their preferences. So far, the results show that a beer-battered onion-ring flavor is popular in California and Ohio, while a churros flavor is a hit in New York. ..... sets up Facebook chats between engineers and customers to help refine products. “It’s amazing that we can get that kind of real feedback, as opposed to speculating” .... Wal-Mart acquired the social media company Kosmix last year for an estimated $300 million, chiefly because of Kosmix’s ability to extract trends from social media conversations. .... “There’s mountains and mountains of data being created in social media” ..... @WalmartLabs found that cake pops — small bites of cake on lollipop sticks — were becoming popular. “Starbucks had just started getting them in their cafes, and people were talking a lot about it” ..... @WalmartLabs found that enthusiasm for “The Avengers” and “The Dark Knight Rises” was surging before the movies were released, and suggested that stores increase their orders of related merchandise. And after Walmart started carrying a spicy chip called Takis, @WalmartLabs found that most of the positive chatter about it was coming from California and the Southwest. .... Frito-Lay has already run the contest overseas, resulting in chip flavors like hot and spicy crab in Thailand and pickled cucumber in Serbia. ..... “Data can’t tell you where the world is headed” ..... using data from social media said the ability to see what consumers do, want and are talking about on such a big scale, without consumers necessarily knowing the companies are listening in, was unprecedented. “This is like the biggest focus group someone could ever imagine”
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Google Chrome 21: Can You Smell It?

google chrome
google chrome (Photo credit: toprankonlinemarketing)
21 releases already? That is fast paced innovation. Chrome has been the best browser for a while now. It's just that Internet Explorer has legacy users.

Google Chrome 21 stable release adds Retina MacBook Pro support, webcam use without plugins
Chrome 21 is now crisp and clear for those who took the plunge on Apple's new laptop but would rather not cling to Safari for the web. No matter what hardware you're using, Google has rolled in its promised WebRTC support to let webcams and microphones have their way without Flash or other plugins. Other notable tweaks like wider support for Cloud Print
New senses for the web
What if web apps could see? What if they could hear? ..... The getUserMedia API is the first step in WebRTC, a new real-time communications standard which aims to allow high-quality video and audio communication on the web

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