Showing posts with label Search engine optimization. Show all posts
Showing posts with label Search engine optimization. Show all posts

Tuesday, August 07, 2012

SEO Takes Care Of Itself

Darren Rowse, the top blogger in the world perhaps, has a Google Plus post on SEO.
While I once did spend more time on SEO (particularly on structuring my site right, getting keyword density up, interlinking my posts lots and quite a bit of researching keywords) I've increasingly found more value in working on other areas of my business and have found that the result in doing so has been that SEO has to some extend looked after itself....... more search traffic to my blogs .. direct traffic, traffic from social, referral traffic .. Understanding the needs, problems and challenges of readers (and potential readers) is key. ..... you're writing on topics people are searching for, it means that when they find your content they are content with it and are more likely to share it (link to it) - all of which helps to increase search rankings/traffic. .... I work hard and getting inside the heads of my readers by surveying them, running polls, running focus groups, asking questions and giving them space to share what they are doing, learning and struggling with. All of these gives me a fantastic picture of how I can serve them better. ...... the creation of content that is both relevant and useful. This is a daily process of writing, commissioning our writers with assignments and editing their work. ..... ensuring high quality of work but also keeping the quantity up .... More articles mean more doorways into the site. ..... Community - giving readers ways and spaces to engage with you and one another brings a blog alive. .... a reader who feels a sense of belonging is much more likely to be sharing links to your blog than one who never interacts .... I spend a lot of time monitoring our site 'outposts' (Facebook, Twitter etc), creating community centred content (discussions, homework/challenges), focusing our team upon our forum area and investing into customer service (I have a dedicated team on this). .... the dPS Email strategy. .... That blog was well optimized for Google and naturally ranked well. The result was 90% of our traffic was Google traffic. All was good until the day came when Google changed its algorithm and the blog all but disappeared from Google. ...... for the next 6 weeks 90% of my traffic (and income) disappeared. It came back almost as quickly as it disappeared 6 weeks later but the experience taught me an important lesson - to work on other traffic strategies. ..... the graphic with the regular spikes and troughs pattern. The troughs are weekends and the spikes.... are newsletter days. .... Our newsletters drive massive traffic to the site. .... While I wouldn't want to loose the search traffic - the site is now at a point where we wouldn't need it to survive because we can now drive our own traffic each week. .... We now have 100,000 Facebook likes on dPS and it too is sending more and more traffic than previously. The same's true for Twitter and even sites like Pinterest. ..... diversifying our focus on multiple forms of traffic (particularly those we have complete control over like email) gives us a much much much stronger foundation than if we only focused our time and energy upon SEO
In short.

(1) Actively seek to understand your reader's needs.
(2) Write quality and quantity.
(3) Build community at the blog. Hello Disqus.
(4) Email/newsletter can be powerful. Facebook and Twitter are useful.
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Sunday, September 25, 2011

Water: Top Word

Google Logo officially released on May 2010Image via WikipediaWater has overtaken Brazil as the top search term for this blog. And this blog post is now the top visited post at this blog: Why I Liked The Charity Water Party.


What happened? My passion came through? I am so impressed with the Google search engine right now. Their algorithm seems to be able to sense the passion in your voice.

Monday, March 07, 2011

Facebook Comments: First Impressions

Image representing Facebook as depicted in Cru...Image via CrunchBaseI got excited about Facebook Comments right away, long before it got rolled out. I am very much for using real names with comments. When you leave a comment at my blog, I want the option to be able to click over to your Facebook profile if I want to. I want you to stand by what you have to say. I want to meet real people. To me that's the whole point behind the internet, that geography is irrelevant. The blogosphere's appeal is that it allows for a meeting of minds. Facebook Comments takes that to a whole new level. It is more than meeting of minds, it is also meeting real people.

Thursday, September 24, 2009

Search Engine Optimization

Search engine optimization is not black magic. It is essential. It is basic. Unless you entirely missed out on the whole internet thing. How could you have?

You want to be found. That applies to big media websites, but also applies to local businesses. People will look you up on the internet before they show up at your storefront.

SEO is not about tricking people into showing up. It is about helping people find you. Big difference.

It is about putting in the right words, but it is also about deserving and getting inbound links. This is a link economy, many would say.

And the online world is hardly for just tech companies. There is no line of business that need not be online. No business is too small to get online. People do local search to get to you. Are you optimized yet?

Search Engine Optimization Chicago
Chicago SEO
Chicago Internet Marketing

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Tuesday, September 01, 2009


Webimax is a name associated with Search Engine Optimization. SEO is key to online marketing. If you can not show up in the search results that go with the key terms associated with your business, it is as if your business does not exist. You don't have a storefront.

Search Engine Optimization is not necessarily about gaming the system. It is about making sure you are doing the best you can to help the search engines find you. The search engines do want to find you. With a little help from your side, they can find you better, easier. That is where Webimax comes into the picture.

Webimax is a top name in the SEO game. "The owner, Ken Wisnefski, was recently named to the Philadelphia Business Journal's 40 Top Entrepreneurs Under the Age of 40."

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Wednesday, June 24, 2009

Dynamic PageRank And Real Time Search

Google beat the old search engines back in the late 1990s with its concept of PageRank. The more sites that linked to you, the more valuable was your site.

If something like real time search were to become possible, the concept of a dynamic pagerank would emerge. It would not be about how many sites linked to your site alone. It would be about do people actually click on those links to get to your site? Google's search algorithms have gone through so much evolution, and since they have been secret about it all for understantable reasons, it is hard to figure out what they have already done.

Google has been smart about constantly finetuning its search algorithms. They try to beat the so-called Search Engine Optimization people. It is a constant tussle.

Another thing would be content itself. After billions of search queries from people, Google should be able to figure out what sites and pages best delivered for what queries, and the number of search terms are for the most part finite. So if you can measure satisfaction, would that affect the way you do PageRank?

What about the content of the page itself? It might be a brand new page, but what if it is the most relevant page to my particular query? I guess search engines are not that good at reading yet.

Content creation and searching content will stick around for a long, long time.

And Bing's recent launch showed presentation is a whole new ballgame altogether. Microsoft decided they can't beat Google at its secret sauce of search, so they decided to take a bite at the other side of the coin: presentation of search results. Calling itself "a decision engine, not a search engine" was also a good marketing move.

They did not beat Google, but they did beat Yahoo, looks like. Now Bing is number two. Shoots for the stars, and you will get the moon.

Microblogging Search: What Took Google So Long?
Square Search
Blogger Search Gadget: What Took You So Long?
Wolfram Alpha: An Answer Engine, Not A Search Engine
Real Time Search: Twitter Is Not Doing It
Distributed Search
Google Is Working On Search
Search Come Full Circle: That Human Element
The Search Results, The Links, The Inbox, The Stream

From The Netizen BlogRoll

So, you want to be a Gmail ninja?
The Link Builder’s Guide To Analyzing SERP Dominators For Link Opportunities
First One to This Standard Wins
Learning from Singer
All for Good: Bringing search, scale and openness to community service
A new landmark in computer vision
Search by Author on Google News
Blogger is Turning 10
Designing a lounge for the Day in the Cloud

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Wednesday, April 15, 2009

Blog Daily

.deviation in direction.Image by just.K via Flickr

Blog daily. Take a day or two off per week, but otherwise blog daily. You must have one thing you feel really passionate about. And your blog has to revolve around that passion. But once it does, you are free also to rant about whatever else, whenever. But that one passion has to shine through. And if you were to read about 10 news items on any given day in your passion domain, you will find at least one topic, one subtopic to rant about that day. The more blogs that link to yours, higher goes your ranking, but that is not directly in your control. More often you blog, higher your search engine ranking. That is in your control. Blog daily.

Blog Daily
Where Have You Placed Your Ads?
Sites That Pay You To Blog

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Sunday, April 12, 2009

Sites That Pay You To Blog

Image representing Blogger as depicted in Crun...Image via CrunchBase

26 Sites That Pay You to Blog | How-To
Sites That Pay You to Blog
5 sites that pay you to blog! | Senserely Yours, | AdSense community
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Million Blog: Blog Advertising and Websites that pay you to blog
Sites That Pay You To Blog | Blogging, SEO and Online Marketing Tips
10 Sites that pay you to blog! | Black Hat CEO
best sites that pay you to blog | Tycoon Blogger
List Of Sites That Pay You To Blog

I did a google search on "sites that pay you to blog" and these are the first 10 results that showed up. Before that I had visited result number one on my own. But it felt to me like it was hard to separate the wheat from the chaff. And I did not want to have to visit every suggested site and see for myself. How do you see for yourself? Do you register and participate and see if it works? So this is what I proceeded to do. I made a list of all the sites mentioned in these 10 blog posts/articles. The more often a site has been mentioned, the higher its ranking. Then I visited all the sites to weed out three dead links I found. These are in alphabetical order. 3 Mentions 3 Mentions 1 Mention 3 Mentions 1 Mention 4 Mentions 3 Mentions 1 Mention 4 Mentions 6 Mentions 1 Mention 1 Mention 1 Mention 10 Mentions 3 Mentions 8 Mentions 1 Mention 2 Mentions 7 Mentions 1 Mention 2 Mentions 6 Mentions 3 Mentions 5 Mentions
3 Mentions

5 Mentions And More 5 Mentions

Top 5 7 Mentions 7 Mentions

Mind you, I have not had the chance to cross check them. I took them at their word as to what they were offering. And I have shared. If a few of these are scams, don't blame me. If some of them do no better for you than if you ran AdSense ads on your own, don't blame me. If some of them work wonders for you, don't give me credit.

And this popularity contest is flawed. I visited only a few of those, but the best so far to my mind was: 2 Mentions

It is very hard to get in, but I went ahead and applied. They take four to eight weeks to get back with you. Their top earners make over $100,000 a year. is a New York Times company.

How do you do well at blogging?
  1. You have to be a good writer.
  2. You have to have expertise.
  3. You have to be passionate about your expertise.
  4. You have to be able to attract readers.
Some will argue if you are a really good blogger, all you need is these three Google properties.

You blog, you post ads, and you go engage with other like-minded bloggers in their comments sections.

Don't get fooled. Blogging for a living is kind of like doing stand-up comedy for a living. It is very hard. Most people who try don't make it. Many people are happy just being able to do it on the side as part timers.

Think about it. All these sites are businesses. They are in it to make money. And you are going to help them make money. Most of them are out to act middle people between bloggers and advertisers.

The top authority on how to make money blogging is this guy in Australia:

He makes big money blogging. His tip: Adsense alone will not cut it, although it will end up your top earner.

And then there are those who say forget ads. Your blog is your business card. It helps you sell you if you have a skill to sell:

How I made over $2 million with this blog (Scripting News)

Also see: Home Based Business Opportunities Favorite, Find Out What Is The Best Program To Help You Make Blogging Money

How to Make Money Online for Beginners
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2 Sure-fire Ways to Make Money Online — Pearsonified
How To Make Money Online - Fifteen billion smackers: That's the value Microsoft recently slapped on Facebook when the computer giant invested $240 million for a 1.6% stake in Mark Zuckerberg's online social-networking site. You could seethe with envy--or you could chase your own fortune on the Web. ....... Craigslist is another take on this model: The 25-person company, worth a reported $2 billion ....... Total page views per month: about 5 billion. ..... every pajama-clad blogger's dream: producing content supported by advertising dollars ........ To have any prayer of attracting large advertisers, sites need to attract at least 500,000 unique visitors per month ...... even if you do generate enough traffic, the "click-through" rates on ads tend to be quite low--in the neighborhood of one half of 1%. ...... Sure, you can make money online. But no one said it was easy.
Internet Marketing and Making Money Online | Dosh Dosh
Make Money Online
Make Money Online

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