Cisco Unified Computing System: To Tidy Up Data Centers

Cisco CTO Padmasree Warrior: "We're going to compete with HP. I don't want to sugarcoat that."

Looks like Cisco wants to do to data centers what Apple did to cellphones with its iPhone.

In this tight economy it is but natural that once partners will elbow into each other's space. But that is the cynical view to take. This is a story in innovation. As to how it will play out, we will have to wait and watch.



Tech companies like Amazon and Oracle have swam upstream in this dire economy. And now Cisco has come up with a major announcement. This will boost the morale of the larger economy. Otherwise it feels like there is bad news on every page of the newspaper.

In The News

Cisco's Unified Computing System Products Unavailable Through ... ChannelWeb

The Linux part of Cisco's Unified Computing System Computerworld

Cisco's Unified Computing Vision - Is It Too Much Cisco? InformationWeek
Cisco's Unified Computing system ITworld.com

Cisco, Red Hat to bring unified computing system to Malaysia NetworkWorld.com

Cisco's Unified Computing System CIO Weblog

Startup Looks to Challenge Cisco, HP in Data Center eWeek
Cisco and VMware Enhance Virtualization with Powerful, Scalable ... PR-CANADA.net (press release)

Cisco's Unified Computing System stirs competition, old and new Search Networking
One Cisco Unified Computing System beats 15 coal-fired energy plants ZDNet A single Cisco chassis can hold as many as eight blade servers. A “networking fabric extender” can tie together 40 such chassis, bringing 320 servers under the control and supervision of Cisco’s Unified Computing System Manager software. ...... Every second, Web users view 1,200 videos on YouTube, share 11,000 songs and send 2,000,000 emails. This plus the equivalent of 3,000,000 trees turned into paper and printed can fit in the system memory of one Cisco Unified Computing System. ........ All 138,893,908 Individual Tax returns filed last year in the United States could be stored in the memory of one Cisco Unified Computing System. ....... It takes only 40% of the Cisco UCS’s system resources to host all of the US Wikipedia. ...... The amount of obsolete cabling and support infrastructure that could be eliminated equates to 3,007 miles of legacy servers and infrastructure, when set side by side. ......... 31,103,864,053 Kilowatt hours per year saved, by unifying aging traditional servers and supporting infrastructure. .......

This could:

• Double the available electricity in the ten poorest countries worldwide increasing education, healthcare, and overall standard of living.
• Equal the energy output of more than 15 U.S. coal-fired electric plants and 35 million tons of C02.
• Almost equal the entire amount of wind energy produced in U.S.

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New York Times Blogs

Is Cisco really going to take on Apple? Not quite.

ZDNet - ‎Mar 20, 2009‎

Cisco’s acquisition of Pure Digital, maker of the Flip camcorder, has sparked a lot of discussion about the networking giant’s intentions. ...

Cisco buys Flip Video maker for $590 million CNET News

Cisco Systems to Buy Pure Digital for $590 Million Bloomberg

Cisco Flips Over Pure Digital New York Times

Washington Post

all 390 news articles »

New Zealand Herald

Cisco Needs BMC To Supply Unified Virtual Management

InformationWeek - ‎Mar 19, 2009‎

At stake is Cisco's blade server, which will combine converged network components, then link to virtualized network and store resources under a single ...

Cisco's Unified Computing System Products Unavailable Through ... ChannelWeb

Cisco Pushes Into Server Computer Market New York Times

Cisco Enters Data Center Market With Virtual Servers CNNMoney.com

ZDNet Blogs

all 868 news articles »

IBM – HPQ

CIO Weblog

Cisco, Red Hat to bring unified computing system to Malaysia

NetworkWorld.com - ‎Mar 20, 2009‎

"UCS will result in a unified architecture tantamount to next generation data centres: data centre 3.0," said Cisco Malaysia managing director Anne Abraham. ...

Practical Analysis: Cisco And IBM Make A Play For The Data Center InformationWeek

Cisco's Unified Computing system ITworld.com

Startup Looks to Challenge Cisco, HP in Data Center eWeek

Bizjournals.com

all 91 news articles »

IBM – CSCO

CNET News

Cisco's consumer electronics dream

CNET News - ‎Mar 20, 2009‎

by Marguerite Reardon If you haven't noticed, Cisco Systems, whose products have been used to build the Internet for 20 years, has spent the past 6 years ...

CISCO ADDS TO MEDIA-ENABLED HOME WITH NEW LINKSYS BY CISCO DUAL ... Home Toys (press release)

all 2 news articles »

BusinessWeek’s Burrows: Cisco to battle Apple? Not likely

MacDailyNews - ‎12 hours ago‎

"Put me down as a skeptic regarding Cisco’s acquisition yesterday of Pure Digital, the maker of Flip video recorders. In fact, my first thought wasn’t ...

NZ Herald Christchurch Metro

Home IBM Why Is IBM, Not Cisco, Buying Sun?

eWeek - ‎Mar 18, 2009‎

Cisco Systems, with its ambitions for dominance in the data center, seems like a much better suitor for Sun. Commenting on a pending acquisition is like ...

Video: Money Minute: IBM, AIG, Compensation

ibm's Sun Bid Marks Latest Shot In Data Center War CNNMoney.com

HP, Cisco And IBM: Winner Takes The Data Center BNET

Forbes

all 1,839 news articles »

IBM – CSCO

Cisco Israel head resigns

Ha'aretz - ‎2 hours ago‎

By Amitai Ziv Bina Rezinovsky, the general manager of Cisco Israel, announced her resignation at the end of last week. Rezinovsky, 41, has managed Cisco's ...

Laid-Off Janitors Protest At Cisco Headquarters

CBS 5 - ‎Mar 19, 2009‎

Read more in our Privacy Policy At least 200 people gathered outside Cisco Systems headquarters in San Jose on Thursday to protest the layoffs of about 75 ...

Fisher: Taking back the economy San Jose Mercury News

Laid-Off Janitors End Protest Outside Cisco Headquarters FoxReno.com

all 6 news articles »

Direct Traffic Media

Around the Web 3.19.09: Cisco now makes servers, IE8 comes out ...

Los Angeles Times - ‎Mar 19, 2009‎

Personal Technology -- Cisco Systems released its server computer -- an affront on companies for which it usually provides software. ...

New Search Site Debuts For Business Users InformationWeek

all 34 news articles »

Citigroup, FedEx, Alcoa, Cisco among big movers

The Associated Press - ‎Mar 19, 2009‎

NASDAQ Cisco Systems Inc., down 27 cents at $16.23 The computer networking gear maker will buy Pure Digital, maker of the popular Flip Video camcorder, ...

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• Cisco CTO Being Considered Fort The U.S. CTO Gig (gigaom.com)
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• An Indian is probable to serve as Top U.S. Technology Exec.(CTO) (techpluto.com)
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NYTM 03/09/09: Fashion Institute of Technology

FIT - Haft Auditorium

27th St & 7th Ave
btw 7th & 8th Ave
New York, NY 10001

March 9, 2009

- Drop.io
- FourSquare
- KindlingApp Your org's democratic suggestion box. Ideas + Collaboration + Voting = Progress!
- enjoysthin.gs : A website dedicated to collecting and sharing things you enjoy.
- the 3 you vote in
- and Prof. Panos Ipeirotis from NYU talking about the EconoMining project.

http://www.meetup.com/ny-tech/messages/boards/thread/6233383/


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This was a new venue for the New York Tech MeetUp. The Diller building was razzmatazz. But this was a bigger venue, a better location, and nobody was pushing you out of the building as soon as the show was over. I paid cash so I had to wait. They did let me in right before the beginning, after having processed all those who paid online.

The presentations were great. The stage was great. Nate did a great job of hosting. Although I think he should say no to all announcement requests like Scott had decided to. Later I told him one one one, Nate, you are a public figure, one of the most important skills you will learn is to say no. He said, but if I were to say no to you you'd think I am a dick. I said you already said no to me, and I respected you for that. That was in reference to a funding advice I sought from him over email.



The presentations were great, but the mingling right after was greater, and the after party after that was the greatest. Thanks Alicia for buying me a drink, and thanks for the tip to go to the Sloan group on LinkedIn to try and get a MBA person. I shot out a few quick emails once back home.

Oh, hi there Stan.

I went from booth to booth afterwards and did the tech version of nice pin, nice tie. Met the guy who organized the Shorty Awards. That is for Twitter, for those of you who don't know. They just did the first one, now they will do it every year.

Most presentations tend to be dot coms seeking to add value in the online space. Some are going for ads, others are seeking to charge users for use. There were some remarkable applications on show.

Bloomberg To Help Ex-Wall Street Execs Start New Firms by Wall ...
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Jeff Jarvis: Bold Restructuring

Video: Eye To Eye With Katie Couric: Jeff Jarvis (CBS News)

Image via Wikipedia

The Great Restructuring by Jeff Jarvis

This is a great blog post by Jeff Jarvis, someone I got to meet in person on February 3 at the Diller building. (NY Tech MeetUp: 02/03/09)

Davos 09: Open Bank full disclosure of performance and compensation. ...... a means to confirm that customers understood what they were buying ...... Bankers are in fortress mode ...... eimagined retail, education, and government. ....... obert Scoble, who has been arguing that the way out of our mess is to start a million companies ....... Shimon Peres, who made a forceful argument that the future will be secured with investment in technology (including biotechnology) and education (which he as much as said was the next thing to come after the internet wave). ........ giving trillions of dollars to the incumbents, to people like that sneering banker ....... We should, instead, be investing our money in entrepreneurs and technologists, the people who will change old industries, reimagining them under new rules with new people ..... need to look at replacing rather than just repairing these broken institutions .... We are bailing out the past. Instead, we must bail out the future.
Scenario For News news - on both the content and business side - will no longer be controlled by a single company but will be collaborative. ....... provide platforms that enable communities to do what they want to do, share what they want to share, know what they need to know together ........ open the process of news in blogs ...... Editors will become more curators, aggregators, organizers, educators. ....... less about controlling a flow than encouraging and improving creation. ....... nvestigations matter more than ever ....... Do what you do best and link to the rest ........ covering a niche deeply ....... The old syndication model will die ..... he wire-service model is in jeopardy ..... any media, wiki snapshots of knowledge, live reports, crowd reports, aggregation, curation, data bases, and other forms ........ EveryBlock will organize data; Outside.in will organize geo content; Daylife will organize news; Publish2 will organize links; Digg will help the crowd curate; Clickable will help sell ads; Google will serve ads; YouTube and Brightcove will serve videos ......... algorithms mining newly transparent government documents ........ Seth Godin’s prescription for The New York Times ..... Why doesn’t the paper have 10,000 stringers, each with a blog, each angling to be picked up by the central site?
The Link Changes Everything The more your customers take ownership of your brand, the less you will spend annoying people with your ads.
Job Losses Hint at Vast Remaking of Economy



Jarvis is an imaginative optimist.

Instead of seeing job losses and folding companies and wrecked futures and dislocations he sees capitalism's creative destructions. Historic parallels still apply. What is happening right now to the economy seems to happen once every 70 years, has happened four times in a row now. After each such crisis the economy has come out better than ever before. Jarvis is suggesting the same is about to happen all over again. He is focused on the impending good news.



Not all the observations are his, he borrows as freely as he expounds. But they together are a great narrative to these wildly depressing times for the most. Many jobs are lost forever. But new, better jobs have to be created, and people need to be helped to transition to those new jobs.

What are some of his observations, and that of others he mentions?

• The market is rightly bringing down the artificially high prices on a host of things.
  
• An old building is being brought down so a new building can take its place.
  
• This fundamental restructuring is to the economy but also to society. How we relate to each other is changing.
  
• Many jobs lost now will never return. "In key industries — manufacturing, financial services and retail — layoffs have accelerated so quickly in recent months as to suggest that many companies are abandoning whole areas of business." (New York Times)
• Not just jobs, entire sectors of the US economy might disappear.
  
• Newspapers, magazines, books, broadcast media, all are experiencing upheavals.
  
• A lot of retail is going online.
  
• Business travel will for the large part be replaced by more efficient communications.
  
• Dirty energy will "shrivel."
• Real estate construction will decline.
  
• Health care and education will see reinvention and growth.
  
• Ditto government.
  

The good news?

• This is a great time to launch startups.
  
• "Microsoft, MTV, CNN, FedEx, Intel, Hewlett-Packard, Burger King. Each opened during a period of economic downturn."
• Jarvis emphasizes creating platforms and networks. He talks of "a network of spaces for independent work (the inverse of Starbucks: good with space and services, OK with coffee). Add payroll, insurance, hosting, and all sorts of services."
• "Radical transparency" for banks.
• He wants to "rethink the auto industry in the image of the computer industry: disaggregating the car so we can reaggregate it from many new suppliers."
• There's "new scenarios for news."
• There is "rethinking and remaking advertising."
  

"Every one of the collapsing industries listed above will be replaced - in a different image, at a different scale - and that presents opportunities."

The promise is a new economy, a new society, a new world. Help people see through the transition.

Credit will have to flow again, spending will have to grow again. But they will go in new directions.

But right now we are in the destruction part of the cycle. Let the creation begin as soon as possible.

Jarvis has done a good job of describing where we are now and we are or should be going, but he has not done a good job of connecting the two. How do we help people with the transition? How to minimize disruptions? How to move people from lost jobs to better paying jobs?

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