Netizen

English: Ballot Box showing preferential voting (Photo credit: Wikipedia)

Recently Twitter bought a company in India whose key insight is the missed call phenomenon. I guess in India you buy a phone. And there is no monthly fee. And if you only receive phone calls, you don't owe the phone company anything. I still think the phone companies make a ton of money in the process because Indians are a talkative bunch. Indian take the whole democracy thing a little too seriously.

So this company mastered the art of customer service through missed calls. And it had an impressive exit.

This reminds me of the power of SMS. We are squarely in the era of smartphones at least in the rich countries and very fast catching up in the poor countries. But SMS is still the killer application. The most popular apps on the smartphone revolve around SMS. And I believe there is a message there.

Seeking out numerous voting opportunities for people would be an idea. Let people be constantly voting. SMS based daily voting, voting multiple times a day. On all sorts of issues.

Boldness 2009 logo. (Photo credit: Wikipedia)

I think the SuperEntrepreneur concept has to start with the boldness of vision, it is about realizing the next big things are (1) Software (still) (2) Biotechnology (3) Nanotechnology and (4) Clean Energy. I am tempted to put Microfinance on par with the Big Four, and I admit to my Third World (Global South) bias.

You start with that boldness of vision. And you cultivate an eye for spotting for the companies of tomorrow. And you build and scale business processes, and fundraising, and you build your network, and you weave together Founder CEOs doing exciting things in their domains, the earlier you grab them the better.

If you are too much in tune with what is most talked about today (mobile?), you might be missing out on the biggest trends of tomorrow. Although I do think mobile has at least until the end of this decade to run strong.

The Founder CEO concept is key. The Founder CEO is the central hub in the SuperEntrepreneur concept. If you don't have the Founder CEO personality, you are too "clingy."