Tuesday, January 01, 2013

A Social Graph Can't Last 10 Years

Image representing Bijan Sabet as depicted in ...
Image by Spark Capital via CrunchBase
I am saying this before I have read the blog post. I am responding to the title of the blog post. Now let me go read.

Bijan Sabet: Can a social graph last more than 10 years?
Because the graph we have today is much more interesting and useful than previous graphs. We are connected in new ways that touch us deeply. And they have their own characteristics.
Hunter Walk: Trying to be the one true social graph is like trying to hold water in your fist
Facebook needed to buy Instagram because it was creating a mobile-first photo-centric social network. Snapchat is interesting to Facebook because it's creating a mobile-first ephemeral content social network. Twitter was threatening enough to Facebook because of an asymmetric follow graph that Facebook added the equivalent 'subscribe' option. And so it goes... I don't believe Facebook's position as the 'one graph to rule them all' is established. They'll continue to be successful and useful for quite a long time - and they may even be the largest single graph - but it's not going to be the only one of consequence. .... There will be another Instagram, another Snapchat. Facebook can't buy or fast-follow all of the innovations. Can they?
These guys are talking about particular products like Facebook, Twitter, and so on. That is not what I am talking about. I am talking about the real social graph, the one technology tries to emulate. Solitude is when you want to be left alone. What is your social graph then? A good service would know that. When you are with someone you really want to be with, you do not want to be bothered by anyone else. What is your social graph then? The most engaged people in your life - that list changes over time. What I am saying is none of the mentioned services have been able to grab that real social graph.
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