For Murdoch to deindex from Google and to ask Bing to pay to be able to index, that goes against the basic ethos of the internet. This goes against the spirit of Net neutrality.
Google paying to Twitter is not the same thing. Because Twitter does real time search, Google does not do real time search, so Google pays Twitter to be able to offer real time search.
For the media companies to start playing this indexing, deindexing game would be problematic. Instead of the move resuscitating the old media empires, it might be a huge bonanza to the blogosphere.
In short, the deindexing move would be an act of self-destruction on the part of old media.
Netscape was just a browser. It was not making any money. But it went public. It acquired a market value of billions overnight. That launched the dot com craze. That might have partly been responsible for many dot com booms and busts in the years ahead. The message that a business need not make money was, well, wrong. But the internet was very real, the web was very real, dot com was as real as it gets.
I think Twitter should similarly go public. And with the newfound wealth it should start zapping up companies left and right in the Twitter ecosystem. It should integrate all the hottest features into Twitter itself.
A tweet is like the atom in physics. A tweet is the building block to so many wonderful things. Twitter is utility. It is that fundamental. The revenue generation can wait. With the Netscape browser it was hard to imagine how money was going to be made. With Twitter, it is not that hard.
Are Bing and Google paying Twitter money to be able to search through all the tweets? Why did Twitter not do what Sponsored Tweets and Ad.ly are doing?
Twitter has to evolve and evolve fast if it is to go past the tech elite. You don't end up with a billion users if you stick to the same old same old. Rapid expansion asks for acquisitions. Acquisitions are done
Tweets And Facebook Updates: The Mumbojumbo (October 11) Google and Bing Race to Search Social Media BusinessWeek (0ctober 21) traffic to microblogging site Twitter surged more than tenfold in the past year, while Facebook's traffic almost tripled. ...... The new Bing and Google services will index all public Twitter streams, and let users search for tweets on a specific topic right from the main search site........ without having to log into Twitter or Facebook as often. ........... bing.com/twitter ....... Microsoft also announced a deal with Facebook on Oct. 21 that will eventually incorporate Facebook users' public messages into Bing search results. ......... Microsoft runs search on Facebook while Google is responsible for search on MySpace ....... Google Audio Indexing tool already lets people search audio in YouTube videos BusinessWeek (October 21)
Hello.
This has been a long time coming.
A tweet is a basic unit, an atom. A Facebook update is like a tweet. It is an atom.
Not being able to search through them has been a problem.
You want to have access to all tweets, not just the freshest ones. You want to be able to search through an entire wall on Facebook, not just what shows up when you log in.
I guess it makes sense for three small search players to gang up and see if they can dent Google's huge lead. But ultimately it is about the user experience. If Yahoo is at 20% and Bing at 10% and Wolfram Alpha at 1%, if they gang up, it is not necessarily true that the combined property will take 31% of the search market. Combined they are still but one product. And users are going to decide if they want to keep using Google for search, or they want to switch to this other product.
Bing has been more of a presentation of search results rather than core search innovation, but that still counts. And, boy, the marketing. I guess that is also innovation, just not in search.
Search is raw. There is so much room for growth and innovation. And Google knows that to be the case.
![Reblog this post [with Zemanta]](https://lh3.googleusercontent.com/blogger_img_proxy/AEn0k_sFpzH7yB-7Nyt-ldxACYCCYqiHM5gciE1d4itzaIBl32VjVlrMATiiyuLqzbju6llgSUgzHKuDX9z5z5mbmHKbusbl0fI0j-GuBvxqT860eYJ_Sdm_l6FanMSfFZMl0XN19ZvvTIVhhXFvtuO5-a0=s0-d)
![Reblog this post [with Zemanta]](https://lh3.googleusercontent.com/blogger_img_proxy/AEn0k_tVPeRvOJQzj4y-ZFtLtGhPAlg7SthLvUOhzJ-e6Wlalm3ywxNXdf0bXpblmUkGpQb7S7U3jNAeG8s65Tr1lWGV0SP0Xsj_8dudX-jM3s2934UYF4c-LOjuI0la4PYU9uleGGK6mKwWnwZW2dXepUYt=s0-d)
![Reblog this post [with Zemanta]](https://lh3.googleusercontent.com/blogger_img_proxy/AEn0k_vJ9Gt-CLpAecmEnDMYMOMP5aZDFUnm3obcP8kEbJojoRCsCKG8xP0lloVGU3CAzg4ZaaQ7t1JSpniJso6xJ97LZr_L3RnYbkHSQuJNwwQrczBnL6p3N1JPrKnYf0nGFG5pcXbQp8X_NUwt3CuTl-c=s0-d)
![Reblog this post [with Zemanta]](https://lh3.googleusercontent.com/blogger_img_proxy/AEn0k_tA3QrA86UxOnFdaX7mdh-2cQRZxtiI19B8T9vddjQ_FZDF2YJ43fYrPqW26CkgTTnOhqvg487jY__JJmKCseaDIUXnuLD7GWPPLQG9zEQOc7KgKYaSox25hTqmHIw03ygNQOb0OWXs6YaXsfUpYK1v=s0-d)